AUERBACH POLLOCK FRIEDLANDER

SAN FRANCISCO, CA and NEW YORK, NY (January 31, 2002)—The theatre consulting firm of Auerbach + Associates, San Francisco and New York, today announced that it has been named theatre consultant for the new Atlanta Symphony Center. This appointment marks the next step in the firm’s four year working relationship with the Symphony.

The new concert hall will serve as the full-time performance, rehearsal, teaching and administrative home for the Atlanta Symphony Orchestra, now in its 57th season, and will be the Symphony’s first “purpose built” venue.

Auerbach + Associates’ scope of work includes preliminary programming and design of theatrical spaces and systems and extends through the detail design, construction and opening of the facility. Auerbach + Associates will work closely with the facility’s architects and Kirkegaard Associates, the project acoustician, on the overall design of the multi-venue facility. The firm will also be providing complete design of all performance technical systems including rigging, machinery, lighting and audio, video and communication systems.

Auerbach + Associates began working with the Atlanta Symphony Orchestra and the Woodruff Arts Center in 1997 on plans to improve the existing multi-purpose Symphony Hall at the Woodruff Arts Center. At that time, planning was based on the expectation that construction of a new facility was at least 15 years away.

In 1998, when the First Baptist Church Congregation relocated, the ASO asked Auerbach + Associates to assess the feasibility of converting their old building and site on 5th Street to a Symphony Hall. Auerbach + Associates began to study the options for the site, working with acoustics consultants Kirkegaard Associates. Initial studies indicated that use of the site was possible and further detailed investigations were undertaken. At the same time as this work was progressing, the ASO, with ongoing consultation from Auerbach + Associates, was reviewing other site options.

During the investigation of various site options, Auerbach + Associates looked at the existing Woodruff Arts Center campus as well as the 6.2-acre site on 14th Street that has now been selected for the new Atlanta Symphony Center.


		AUERBACH + ASSOCIATES TO CONSULT ON NEW WORLD-CLASS HOME FOR ATLANTA SYMPHONY SAN FRANCISCO, CA and NEW YORK, NY (January 31, 2002)—The theatre consulting firm of Auerbach + Associates, San Francisco and New York, today announced that it has been named theatre consultant for the new Atlanta Symphony Center. This appointment marks the next step in the firm’s four year working relationship with the Symphony. The new concert hall will serve as the full-time performance, rehearsal, teaching and administrative home for the Atlanta Symphony Orchestra, now in its 57th season, and will be the Symphony’s first “purpose built” venue. Auerbach + Associates’ scope of work includes preliminary programming and design of theatrical spaces and systems and extends through the detail design, construction and opening of the facility. Auerbach + Associates will work closely with the facility’s architects and Kirkegaard Associates, the project acoustician, on the overall design of the multi-venue facility. The firm will also be providing complete design of all performance technical systems including rigging, machinery, lighting and audio, video and communication systems. Auerbach + Associates began working with the Atlanta Symphony Orchestra and the Woodruff Arts Center in 1997 on plans to improve the existing multi-purpose Symphony Hall at the Woodruff Arts Center. At that time, planning was based on the expectation that construction of a new facility was at least 15 years away. In 1998, when the First Baptist Church Congregation relocated, the ASO asked Auerbach + Associates to assess the feasibility of converting their old building and site on 5th Street to a Symphony Hall. Auerbach + Associates began to study the options for the site, working with acoustics consultants Kirkegaard Associates. Initial studies indicated that use of the site was possible and further detailed investigations were undertaken. At the same time as this work was progressing, the ASO, with ongoing consultation from Auerbach + Associates, was reviewing other site options. During the investigation of various site options, Auerbach + Associates looked at the existing Woodruff Arts Center campus as well as the 6.2-acre site on 14th Street that has now been selected for the new Atlanta Symphony Center.